The Fluidity of Reality
In the world of wine the requisite experimentation that is the crux of scientific study can take a long time. A very long time in the case of vineyards. To observe a change in a vineyard often takes decades, and in the case of vineyard to well aged wine, a lifetime may easily pass.
This leads to many theories being put into practice before they have been tested. The real world is the laboratory of wine. It is easy to understand why one might be hesitant to experiment in their vineyard, a vineyard that may be the sole source of one’s livelihood.
The result are beliefs that remain in place without a great deal of study or scientific foundation to back them up. This was the subject of a speech given recently at the American Society of Enology and Viticulture conference by UC Davis’ Michael Anderson. The title “Busting Wine Myths” neatly sums up one of my own reoccurring themes. If you are so inclined, the link above makes a good read.
Anderson and others at the conference cited various well held beliefs as being facetious. They included the theory of removing fruit from the vine to help increase the concentration of flavor in the remaining berries, as well as checking assumptions regarding long held irrigation practices.
Myths persist in any field, but the mystique surrounding wine helps to perpetuate and maintain dogmatic points of view. Few are immune from this practice. I have seen my own convictions fall prey when tested. I have every reason to assume there are others yet to be toppled.
What is the lesson to be learned? That believing is easier than knowing, to be sure, but more than that it is important to remember that everyone gets it wrong now and then. Conventional wisdom changes with fashion and embraces fads, but empirical evidence stands the test of, well.. testing.
Monolithic wine beliefs seem to be overturned with each new vintage. New data, new experiments, and better testing models help us understand wine in a way not possible just a decade earlier. As this trend continues, and as technology continues to solve problems, I fully expect wine to become more consistent and of higher general quality.
I am not sure that the high end of quality will ever budge, a great wine is a great wine by any standard. What we will continue to see is the bar being raised on the low end. Bulk wines may someday be better than what was bought as special occasion wine a generation ago.
Through it all a few voices cry out warnings. “Beware that we do not lose site of ‘place’ in wine, terroir is what makes wine special.” Listen to the voices, it is variety that makes wine fun. Most of all, as always, listen to your own voice and drink what you enjoy. Busting myths make for great TV and we pundits love how it makes us sound when we espouse on the latest discovery, but it is, always has been, and always will be, just about the juice.


